PrecisionMatch ties up to launch online campaign effectiveness metrics
BANGALORE, DEC 5: PrecisionMatch, a provider of audience data for display advertising in India and the neighbourhood countries, has partnered with Effective Measure, a provider of media planning and...
View ArticleFast 500 companies: Only 1 from Malaysia, 3 from Singapore
DELOITTE Touche Tohmatsu Limited (DTTL) has released its 2013 Deloitte Technology Fast 500 Asia Pacific ranking of the 500 fastest-growing technology, media and telecommunications companies, which saw...
View ArticleSAYS.com’s lightning growth of readers
According to Google Analytics, SAYS.com is Malaysia’s fastest growing news website, generating over one million unique visitors since its revamp on 18 October. Effective Measure has noted that the news...
View ArticleEffective Measure adds data service for ecommerce sites
AUSTRALIA — Online measurement firm Effective Measure has rolled out a new service, called SHOP, to provide audience data to ecommerce retailers. The company claims to have “consolidated control over …...
View ArticlePrecision Match and Effective Measure pair up
Digital marketing data provider PrecisionMatch and Effective Measure have partnered in India for audience data and media planning tools. The deal aims to offer effectiveness metrics in campaign...
View ArticleEffective Measure brings in global measurement scientist
Australian-founded media planning and audience profiling solutions provider Effective Measure has expanded its executive data and research team with the appointment of Taylan Akay as its new Global...
View ArticlePrecisionMatch ties up to launch online campaign effectiveness metrics
BANGALORE, DEC 5: PrecisionMatch, a provider of audience data for display advertising in India and the neighbourhood countries, has partnered with Effective Measure, a provider of media planning and...
View ArticleFast 500 companies: Only 1 from Malaysia, 3 from Singapore
DELOITTE Touche Tohmatsu Limited (DTTL) has released its 2013 Deloitte Technology Fast 500 Asia Pacific ranking of the 500 fastest-growing technology, media and telecommunications companies, which saw...
View ArticleEffective Measure brings in global measurement scientist
Australian-founded media planning and audience profiling solutions provider Effective Measure has expanded its executive data and research team with the appointment of Taylan Akay as its new Global...
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